Reno, NV — June 29, 2017 — Langly has announced a new eCommerce partnership with Vander Group, the leading Global Commerce solutions provider, that is committed to transforming the customer experience and unlocking the brands global potential by expanding into emerging markets worldwide.
Along with digitally transforming the brand, Vander Group will provide a truly omnichannel experience for the brands advocates and customers by redesigning the customer journey, both on and offline. In addition to its domestic online website, Vander Group will begin to expand the Langly brand into emerging markets, starting with Asia Pacific and Latin America. Taking one of the domestic leaders in Accessories and Bags, into a global powerhouse by 2018.
“When you think of backpacks for niche markets, you think of Herschel Supply Co., Everlane, and without a doubt – Langly,” said Vander Group’s Global CEO, Sergio Villasenor. “With a growing global, and Gen-Z audience, we are excited to transform a domestic leader into a global brand by 2018; transforming Langly’s domestic and international, on and offline, distribution channels.”
With a website redesign already in the works, Vander Group looks to add international marketplaces and social commerce channels to Langly’s trade lanes. Including, but not limited to: An Official WeChat Store (China), Mercado Libre (Brazil and Mexico), Flipkart (India), Xiao Hong Shu (China), Tokopedia (Indonesia), and Lazada (Singapore and Malaysia).
For more insights, or to shop Langly, visit www.langly.co.
Langly bags were inspired by the lives of freelance photographers and nomadic professionals looking for something to protect their gear with style and ease. After years of searching for the perfect camera bag with no avail, photographer Evan Lane decided to take things into his own hands and Langly was born. Today Langly has been worn on all seven continents by amateurs and professionals alike.
Vander is the leading Global Commerce solutions provider with an innovative approach and methodology integrated across experience-driven creative, management, research, strategy, and technology. Accelerating the rate at which People and Product connect; transforming brands by re-defining their customer experience and re-shaping their Omnichannel strategies.