The Sufferfest has received the 2017 App of the Year award from Bikes Etc. Magazine, and we couldn’t be more proud of the team.

The award is just the latest accolade for Sufferfest. Founded by a banker driven by a passion for cycling and inspired by his intense loathing of existing indoor training programs, Sufferfest started as a simple training video concept that utilized real race footage coupled with structured high intensity cycling workouts. Since then it’s grown into the go to “secret weapon” for many competitive athletes and cyclists, it’s also acquired its own cult following dedicated to the science of suffering.

Vander was privileged to participate in Sufferfest’s rapid rise from napkin idea to a full SaaS cyclist/triathlon training system, including designing and developing its full suite of cross platform training apps and creating the branding that has attracted a global community of dedicated Sufferlandrians. The group oversaw Sufferfest’s development throughout the incubation and early acquisition stages, so we’re thrilled to see its exponential growth and continued positive press as the product scales. It’s also very rewarding to see the native iOS, macOS, and Windows desktop apps themselves receiving such high praise.

With tens of thousands of growing devoted monthly subscribers, almost 900 reviews on iTunes with an average rating of 4.9, and a constantly expanding library of authentic and engaging workout content, Sufferfest has already achieved a great deal in its space.

Even better, we know the multinational team we helped assemble at Sufferfest will continue to innovate and extend the Knights of Sufferlandria to every corner of the globe. We’re especially excited about its growing list of more than 150 brick and mortar partner training facilities spread across six continents. They represent the next step in the vibrant community that the Sufferfest Training App has spawned.